If you are in the boat cleaning and washing business then you need to learn how to do sales so that you can deal with the customers. There are several types of customers and they have different needs. You will learn this overtime, but you will learn a lot quicker if you will listen more and do less selling or telling or talking. If you are dealing with a Yacht Broker, then they need to know they can call you prior to sales appointments with the potential client. One way to ensure that you'll get their business over your competitors is if you promise to give them prompt service and even give them your home telephone number and your direct cell number. They need to know they can call you out of the blue at any time and you will run out and do a touch up on a boat they might be trying to sell. You are selling service and if they trust you and know you can deliver that type of service you will have their business. When selling to a private boat owner they need to make sure that if they have you come out to clean their boats that it will indeed be cleaned when they arrive with friends or family. And they want to make sure that there will be no damage to their boat and the job will be perfect every time. If you can do that it is not a matter so much of price, but rather of service. I sincerely hope you will consider this in 2006. |
